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Higher Ed Marketing Insights

Discover valuable strategies for marketing in the higher education sector.

Showing posts by topic: Higher Ed

Elevating HBCU Recruitment: The Power of Storytelling in Unlocking Success

Historically Black Colleges and Universities (HBCUs) stand as pillars of the Black community, offering a rich...

Capturing Gen Z: The Ultimate Guide to HBCU Recruitment

In the dynamic landscape of higher education, a new era has dawned with the emergence of Generation Z, often...

February 29, 2024

3 Major Benefits of College Email Automation in Higher Ed Recruitment

Email automation is key to recruitment efforts in higher education. With the majority of prospective students...

February 22, 2024

Marketing Strategies for Increased Demand on a Tight Budget

You just had a great recruiting year for incoming students at your college or university. You’re called into a...

February 15, 2024

The Benefits of College Email Automation in Higher Ed Recruitment

Email automation stands as a cornerstone of successful recruitment efforts in higher education, especially with...

February 8, 2024

Modern Recruitment Strategies for High School Students

Are you treating your student recruits with the same care as top brands treat potential customers? Universities...

January 25, 2024

Persona Development: A Fundamental in Higher Ed Marketing

It is undeniable that the higher education recruitment process has undergone significant changes in recent years....

January 18, 2024

Rethinking College Recruitment: Beyond Mail and Fairs

For years, direct mail, campus tours, and college fairs have been the cornerstone of the college recruitment...

January 11, 2024

Leveraging Student Ambassadors: 4 Effective Strategies to Attract Future Scholars

Recruiting Gen Z is a whole new ballgame, and the days of flashy advertisements and smooth sales pitches are a...

January 4, 2024

Refreshing University Marketing: 3 Strategies for Dynamic Recruitment

Let's face it: high school students are bombarded with a plethora of college recruitment options. Top-tier...

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